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ActiveCampaign vs Mailchimp

Side-by-side SaaS tool comparison

ActiveCampaign

Marketing automation and CRM platform for email, SMS, and customer experience.

Mailchimp

All-in-one marketing platform with email campaigns, automation, and audience insights.

Showing 11 of 11 detail rows · 9 differences

“Not listed” does not mean unavailable. Incomplete rows stay visible in both views.

Pricing

Pricing: ActiveCampaign vs Mailchimp
AttributeActiveCampaignMailchimp
Pricing ModelDifferentpaidfreemium
Starting PriceDifferent$29/moFree
Free TierDifferentNoYes

Ratings

Ratings: ActiveCampaign vs Mailchimp
AttributeActiveCampaignMailchimp
G2 RatingDifferent4.5 / 54.4 / 5
Capterra RatingDifferent4.6 / 54.5 / 5

Details

Details: ActiveCampaign vs Mailchimp
AttributeActiveCampaignMailchimp
Company SizeDifferentsmbenterprise
FoundedDifferent20032001
Users (est.)Different180K+1M+
Integrations6 listed integrations6 listed integrations
CategoryEmail MarketingEmail Marketing

Integrations

Integrations: ActiveCampaign vs Mailchimp
AttributeActiveCampaignMailchimp
Key IntegrationsDifferent
  • Shopify
  • WordPress
  • Zapier
  • Salesforce
  • Stripe
  • Facebook
  • Shopify
  • WordPress
  • Zapier
  • Salesforce
  • Canva
  • Google Analytics

Pricing Tiers

Pricing Tiers: ActiveCampaign vs Mailchimp
AttributeActiveCampaignMailchimp
Listed plansNot listed

Free

Free

500 contacts

Essentials

$13/mo

500 contacts

Standard

$20/mo

500 contacts

Plans are not matched across tools and stay visible in both views.

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